The ME-commercer: a new VET professional profile for Micro Enterprises

Erasmus+, Strategic partnership, 2016 - 2018

For the latest news read our Newsletters: Newsletter 1 in English or Czech, Newsletter 2 in English or Czech , Newsletter 3 in English or Czech

Find out more about the project survey in the Me-commercer Report in English and Czech languages.

Join the training platform and start the ME-commercer training program.

Group photo of partners during dinner

Business as usual would consign us to a gradual decline, to the second rank of the new global order. This is Europe's moment of truth. It is the time to be bold and ambitious (José Manuel Barroso).

Mecommercer project logo

The project addresses fundamental themes such as: the youth unemployment, the benefits a open and innovative training can have both for people and economy, the European enterprises need to successfully compete at global level, increasing local market job and resources.

Partners in culinary workshop

In order to boost the local welfare, one of the starting point is a smart and sustainable development of the local economy: first of all improving the strength of the local enterprises in terms of connections with the global market, fostering local cluster, and then enhancing tailored made strategies locally developed and globally addressed. 

Street photo

Among all specific and permanent constraints that negatively influence their potentials, the local markets represented by these enterprises have peculiarities and features often under- exploited or even unexploited - those related to the human capital and to tradition: crucial elements through which trigger the local engine in a sustainable, global, marketing perspective.

2 partners holding certificate

Thus, the e-commerce, considered as effective economic driver, could really be one turning point to revamp the economy of local areas, including the peripheral territories.

Laptop screen during training event

According to these premises the main project goals were:
1.To design, implement, promote and test, within the market contest but by a “glocal” perspective, a professional able to match the training offer and the market needs: an expert shaped on Micro Enterprises needs, able to help local Micro Enterprises to face the market challenges and to tackle, by a tailored made approach, their marketing needs.

View of street through iron gate

2.To generate new job opportunities for trained young people.
3.To enhance, as a consequence, Micro Enterprises market visibility, fostering their entrepreneurship capacity and building strong local opportunities.
4.To tackle the topic by a cross-sectoral approach matching different actors.
5.To develop a cross-sectorial partnership to look at the topic by a 360° perspective.

Partner giving presentation during training event